GPlusMedia and Hilton Niseko Village team up to elevate Niseko's green season experience - GPlusMedia

GPlusMedia and Hilton Niseko Village team up to elevate Niseko’s green season experience

Hilton Niseko Village / Photo credit: Hilton Niseko Village

TOKYO – GPlusMedia Inc, the leader in English language media and promotion in Japan, has partnered with Hilton Niseko Village to promote the Niseko green season, the summer months when travel to the Hokkaido region is typically much lower than the “white” winter months for which the region is most famous.

The teams met earlier in the year for a series of trips to the iconic Hilton Niseko Village hotel which served as a base of operations for both the planning and filming aspects of the project.

The Hilton Niseko and GPlusMedia teams in the lobby of the Hilton Niseko Village / Photo credit: GPlusMedia Inc.

Green Season Portal Website

Combining a new portal website with a cinematic video to be released later in August, the project aims to first raise awareness of the region’s distinctive and alluring qualities. As temperatures in Tokyo and southern Japan soar, Niseko maintains a comfortable average summer temperature of just 22 degrees Celsius.

One of the many gorgeous views of Mt. Yotei visible from the Hilton Niseko Village / Photo credit: GPlusMedia Inc.

The website will serve as a portal to introduce Niseko as the heart of Hokkaido and to further promote Hilton Niseko Village. As a worldwide leader in hospitality and a cornerstone of the Niseko region, Hilton Niseko Village is poised to promote the region as a whole while also providing guests with the comfort and amenities they know and expect from a world class Hilton Hotels and Resort.

“Region First” destination marketing

Taking a “region first” destination marketing approach, GPlusMedia and Hilton Niseko Village have focused on highlighting Niseko’s unique summer charm. From kayaking to a secluded cave in the Sea of Japan, to horseback riding under the wide open sky, or simply enjoying an array of amazing food options seldom found in southern Japan, the Niseko green season website launching later this month will be a one-stop introduction to those wishing to experience a Japan they’ve never seen before… or just escape the summer heat.

Hilton Niseko PURE activity center / Photo credit: Hilton Niseko Village

To follow up the video release, GPlusMedia and Hilton Niseko Village have created a social media content schedule and strategy which will introduce the region and Hilton Niseko Village to a younger audience while also driving views and awareness broadly.

View from the Hilton Niseko Village outdoor onsen in summer  Image: Hilton Niseko Village

The website, hosted by GPlusMedia, will serve as a portal introducing the green season to a broad audience with information, photos, local experiences, food guides and local partners. Hilton Niseko Village has taken the lead in not only a first of its kind marketing push for the region but also in highlighting Niseko’s summer season as not a second choice for travel but a unique experience which can be found nowhere else in Japan.

Contact us for more info

More information along with the formal launch of the website will be provided in the following days. Interested local partners can contact GPlusMedia directly for joint promotional opportunities using the contact form below

Official site: Hilton Niseko Village